While the growth of omnichannel fulfillment programs such as buy online, pick up in-store (BOPIS) and curbside pickup has been a retail industry trend for several years now, the need to offer these fulfillment programs exploded this past year.
Consumers and retailers alike are in favor of keeping these programs, but because many were hastily thrown together in the midst of a hectic year, and haven’t been updated since, retailers must now identify how they can reduce challenges and increase customer satisfaction.
Our new how-to guide gives insights, tips and the data behind why and how you can up your BOPIS and curbside game. Inside you’ll find:
- The latest research on what customers want from their BOPIS and curbside experiences
- How to use data to continually optimize your programs
- Advice from a retailer who’s successfully implemented BOPIS and curbside
- Best practices for BOPIS and curbside you can implement today