Fulfillment built for CPG brands that can’t afford an expiration mistake
Supplements. Pet care. Home cleaning. Infant products. Household goods. One partner who handles the lot tracking, HAZMAT, and subscription complexity your category demands.
Trusted by CPG brands at every stage.
Partner with experts in CPG.
You know your business. We know CPG logistics – and everything that goes along with it – for brands just like yours.
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99.98%+order accuracy
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FEFOlot & expiry logic native in WMS
First expired, first out — automatically
Supplements, baby products, pet nutrition, and household consumables all carry shelf life. Missed expirations can mean a brand crisis. We run FEFO (First Expired, First Out) logic natively in our WMS so your oldest lot ships first.
- Lot-level traceability from inbound receipt to outbound ship
- Expiration calendar reporting with automated alerts at configurable thresholds
- Lot-to-order traceability available on demand
- Per-SKU expiration rules configurable at the client level
When your DTC brand is ready for retail, we’re already there
The brands that scale from DTC to retail shelf with the same 3PL partner have a built-in advantage: no onboarding, no system migrations, and a partner that already knows their product, their velocity, and their peak behavior. As you build toward retail distribution, we grow with you.
- Full EDI B2B suite (850/856/810/940/945)
- Routing guide compliance — Target, Whole Foods, Walmart, Costco, and specialty health retailers
- OTIF performance tracking and chargeback analytics
- One facility, both DTC and B2B channels — no operational split
Regulated products handled without the compliance risk
Home cleaning brands are disproportionately HAZMAT regulated. Aerosol sprays, concentrated cleaning chemicals, disinfectants, and certain supplement formulations all require DOT and IATA carrier certification that most consumer 3PLs simply don’t have. We work with HAZMAT certified carriers for the product categories you sell.
- DOT ground certified carriers for household cleaning aerosols, flammable liquids (Class 3), and corrosives (Class 8)
- IATA air certified carriers for regulated household and supplement products
- Compliant packaging spec built into WMS for each affected SKU
- Label management and documentation automated at pick/pack
- No facility modification required at standard consumer volumes
Subscription fulfillment that keeps customers on cycle
Supplements and pet care are two of the highest subscription DTC categories in the market. And subscription has a failure mode standard order accuracy metrics miss entirely: a missed cycle or wrong product doesn’t generate a return — it generates a cancellation. We can track Subscription Cycle Completion Rate and apply FEFO logic within subscription picks, so no expired lot ships on a renewal cycle.
- Pre-built integrations to Recharge, Bold Commerce, Stay AI, and Skio via our Pipe17 order operations layer.
- Skip, pause, and swap actions taken in the subscription platform flow through to fulfillment automatically — no manual ops intervention required to update the WMS
- Subscription cycle performance tracked and reported
- Box version management available for rotating subscription configurations
- Subscription release date management
Everything CPG brands need to scale
DTC Order Fulfillment
Same-day ship, multi-carrier optimization, branded packaging, and kitting for every order.
Returns Management
Returns handling with grading, restock, and disposition workflows designed to meet the expectations of both retalers and shoppers.
B2B Distribution
Retail-ready EDI compliance, routing guide adherence, and chargeback prevention for wholesale channels.
Platform Integrations
Shopify, NetSuite, Recharge, Loop, and 100+ native integrations. Your stack, our fulfillment.
What is Consumer Packaged Goods Fulfillment? The Complete Guide for CPG Brands
Consumer packaged goods (CPG) fulfillment is more operationally complex than most direct-to-consumer (DTC) categories. Shelf life, regulated ingredients, subscription renewal cycles, and the addition of retail distribution create fulfillment requirements that traditional 3PLs aren’t built to handle. This guide explains what makes CPG fulfillment different, what logistics capabilities matter most, and how to evaluate a 3PL partner that can grow with your brand from DTC to store shelves.
Ready to scale your CPG brand?
Talk to a fulfillment expert who understands lot tracking, subscription cycles, and the road to retail.
