Buy online, pick up in-store (BOPIS) has increased drastically in popularity with consumers and retailers alike, saving on shipping costs and cutting down on fulfillment times. A new survey, conducted by Radial and NAPCO Research, of U.S.-based retailers with annual revenues over $10 million, reveals just how popular.
Some of the findings outlined in this new infographic include:
- 67% of shoppers in the U.S. have used BOPIS in the past 6 months
- 88% of retailers are able to track incremental in-store purchases from the BOPIS customers
- 98% of retailers who have adopted these programs, say they’re getting additional in-store purchases from their BOPIS customers.
For the full reports, download these free e-books: