Radial and CFI Group recently surveyed U.S. shoppers to discover their online shopping expectations specifically in the areas of returns, fraud, loyalty programs, and online communities. We learned that online consumers expect retailers to provide options for conveniently returning items in-store and online, accurately detect and prevent eCommerce fraud without rejecting legitimate orders, and offer loyalty programs and online communities that incentivize them to remain loyal customers.
Download this infographic to learn the key findings from our study, including:
- 87% of shoppers are more likely to do business with retailers who offer multiple return options
- Returning online orders to a retailer’s store is important to 90% of shoppers
- Customer reviews influence the purchasing decisions of 95% of shoppers
- The opportunity to receive retailers’ special promotions influences 93% of shoppers to join loyalty programs and 80% to join online communities
Get the results of our study now for the insights you need to improve satisfaction, loyalty, and profits in 2017 and beyond.