{"id":77304,"date":"2025-09-16T02:19:08","date_gmt":"2025-09-16T06:19:08","guid":{"rendered":"https:\/\/www.radial.com\/?post_type=insight&#038;p=77304"},"modified":"2025-09-16T03:24:40","modified_gmt":"2025-09-16T07:24:40","slug":"kluczowe-trendy-2025-ksztaltujace-nowa-ere-e-commerce","status":"publish","type":"insight","link":"https:\/\/www.radial.com\/pl\/insights\/kluczowe-trendy-2025-ksztaltujace-nowa-ere-e-commerce","title":{"rendered":"Kluczowe trendy 2025 kszta\u0142tuj\u0105ce now\u0105 er\u0119 e-commerce"},"content":{"rendered":"\n<div class=\"interior-page-block-area\">\n\t\n<div class=\"core-paragraph-block\">\n<p>W miar\u0119 jak krajobraz handlu detalicznego staje si\u0119 coraz bardziej z\u0142o\u017cony, rok 2025 zapowiada si\u0119 jako punkt zwrotny dla marek mierz\u0105cych si\u0119 z presj\u0105 ekonomiczn\u0105, rosn\u0105cymi oczekiwaniami klient\u00f3w i nasilaj\u0105c\u0105 si\u0119 konkurencj\u0105, zw\u0142aszcza w okresach szczytowych. W tej nowej erze sama szybko\u015b\u0107 dostaw ju\u017c nie wystarcza. Prawdziwe wyzwanie? Skalowanie logistyki i <a href=\"https:\/\/www.radial.com\/pl\/realizacja-zamowien-e-commerce\/rozwiazania-w-zakresie-realizacji\">fulfillmentu<\/a> w e-commerce przy jednoczesnym zapewnieniu wysokiej jako\u015bci, zr\u00f3wnowa\u017conych i buduj\u0105cych lojalno\u015b\u0107 do\u015bwiadcze\u0144 zakupowych.<\/p>\n<\/div>\n\n<div class=\"core-paragraph-block\">\n<p>Jako lider w obszarze logistyki kontraktowej i us\u0142ug fulfillmentu ju\u017c dzi\u015b realizujemy najwa\u017cniejsze trendy kszta\u0142tuj\u0105ce bran\u017c\u0119. Oto, w jaki spos\u00f3b Twoja marka mo\u017ce by\u0107 o krok przed konkurencj\u0105.<\/p>\n<\/div>\n\n<div class=\"core-heading-block\" data-heading-level=\"2\">\n<h2 class=\"wp-block-heading\">Jako\u015b\u0107, nie ilo\u015b\u0107<\/h2>\n<\/div>\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:58% auto\"><figure class=\"wp-block-media-text__media\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-1024x576.jpg\" alt=\"\" class=\"wp-image-76919 size-full\" srcset=\"https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-1024x576.jpg 1024w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-300x169.jpg 300w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-768x432.jpg 768w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-1536x864.jpg 1536w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-940x529.jpg 940w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-1880x1058.jpg 1880w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-564x317.jpg 564w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-1128x635.jpg 1128w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-450x253.jpg 450w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-900x506.jpg 900w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-942x530.jpg 942w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-1884x1060.jpg 1884w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-1122x631.jpg 1122w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-409x230.jpg 409w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-818x460.jpg 818w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-711x400.jpg 711w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-1422x800.jpg 1422w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-369x208.jpg 369w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-738x415.jpg 738w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-495x278.jpg 495w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-990x557.jpg 990w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-470x264.jpg 470w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-705x397.jpg 705w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-1410x793.jpg 1410w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-387x218.jpg 387w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-774x435.jpg 774w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-133x75.jpg 133w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-267x150.jpg 267w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-256x144.jpg 256w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-512x288.jpg 512w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-246x138.jpg 246w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-492x277.jpg 492w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-222x125.jpg 222w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-444x250.jpg 444w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-889x500.jpg 889w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-469x264.jpg 469w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-938x528.jpg 938w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-690x388.jpg 690w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-1380x776.jpg 1380w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-342x192.jpg 342w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-684x385.jpg 684w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-946x532.jpg 946w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-1892x1064.jpg 1892w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-704x396.jpg 704w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-1408x792.jpg 1408w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-960x540.jpg 960w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-1822x1025.jpg 1822w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-910x512.jpg 910w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-1820x1024.jpg 1820w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-750x422.jpg 750w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-1500x844.jpg 1500w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-334x188.jpg 334w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-668x376.jpg 668w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-533x300.jpg 533w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-230x129.jpg 230w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-460x259.jpg 460w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-518x291.jpg 518w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-1036x583.jpg 1036w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-350x197.jpg 350w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-700x394.jpg 700w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-176x99.jpg 176w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-352x198.jpg 352w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-46x26.jpg 46w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1-92x52.jpg 92w, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/01\/Warsaw-1.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\"><div class=\"core-paragraph-block\">\n<p><strong>Konsumenci kupuj\u0105 mniej, ale oczekuj\u0105 wi\u0119cej.<\/strong> Chc\u0105 mniej produkt\u00f3w, lecz o lepszej jako\u015bci, i spodziewaj\u0105 si\u0119, \u017ce dotr\u0105 one szybko, w komplecie i w idealnym stanie.<\/p>\n<\/div>\n\n<div class=\"core-paragraph-block\">\n<p>Umo\u017cliwiamy markom spe\u0142nienie tych oczekiwa\u0144 dzi\u0119ki:<\/p>\n<\/div>\n\n<div class=\"core-list-block\">\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.radial.com\/pl\/realizacja-zamowien-e-commerce\/rozwiazania-w-zakresie-realizacji\">fulfillment<\/a> oparty na precyzji i automatyzacji,<\/li>\n\n\n\n<li>pe\u0142nej widoczno\u015bci stan\u00f3w magazynowych w czasie rzeczywistym we wszystkich kana\u0142ach,<\/li>\n\n\n\n<li>skalowalnym procesom, kt\u00f3re dostosowuj\u0105 si\u0119 do sezonowych szczyt\u00f3w sprzeda\u017cy.<\/li>\n<\/ul>\n<\/div>\n\n<div class=\"core-paragraph-block\">\n<p>Efekt? Mniej b\u0142\u0119d\u00f3w, szybsza dostawa i sp\u00f3jny wizerunek marki, kt\u00f3ry buduje d\u0142ugotrwa\u0142e zaufanie.<\/p>\n<\/div><\/div><\/div>\n\n\n<div class=\"core-heading-block\" data-heading-level=\"2\">\n<h2 class=\"wp-block-heading\">Lojalno\u015b\u0107 po finalizacji zakupu<\/h2>\n<\/div>\n\n<div class=\"core-paragraph-block\">\n<p>Podr\u00f3\u017c klienta po zakupie sta\u0142a si\u0119 dzi\u015b momentem budowania lojalno\u015bci. Zwroty, realizacja zam\u00f3wie\u0144 i dostawa nie s\u0105 ju\u017c jedynie procesami zaplecza \u2013 to emocjonalne punkty styku, kt\u00f3re mog\u0105 wzmocni\u0107 lub os\u0142abi\u0107 do\u015bwiadczenie zwi\u0105zane z mark\u0105.<\/p>\n<\/div>\n\n<div class=\"core-paragraph-block\">\n<p><a href=\"https:\/\/www.dhl.com\/global-en\/microsites\/ec\/ecommerce-insights\/insights\/reports\/2025-ecommerce-trends-report.html\">7 na 10 kupuj\u0105cych nie dokona zakupu w sklepie internetowym, je\u015bli nie ufa dostawcy przesy\u0142ek lub us\u0142ug zwrotu.<\/a> 55% klient\u00f3w na ca\u0142ym \u015bwiecie deklaruje, \u017ce kupuje g\u0142\u00f3wnie u sprzedawc\u00f3w online oferuj\u0105cych darmowe zwroty.<\/p>\n<\/div>\n\n\n\n<div class=\"image\">\n\t\t\t<picture>\r\n<source data-image-size=\"image_block_small\" srcset=\"https:\/\/www.radial.com\/wp-content\/uploads\/2025\/09\/1-aspect-ratio-47-30-2-564x360.png, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/09\/1-aspect-ratio-47-30-2-1128x720.png 2x\" media=\"(max-width: 600px)\" type=\"image\/png\">\r\n<source data-image-size=\"image_block_large\" srcset=\"https:\/\/www.radial.com\/wp-content\/uploads\/2025\/09\/1-aspect-ratio-47-30-2-940x600.png\" type=\"image\/png\">\r\n<img decoding=\"async\" alt=\"\" src=\"https:\/\/www.radial.com\/wp-content\/uploads\/2025\/09\/1-aspect-ratio-47-30-2-940x600.png\">\r\n<\/picture>\t\t\t\t\t<div class=\"image__caption\">\n\t\t\t\t<p>\u0179r\u00f3d\u0142o: <a href=\"https:\/\/www.dhl.com\/global-en\/microsites\/ec\/ecommerce-insights\/insights\/reports\/2025-ecommerce-trends-report.html\">DHL eCommerce Trends Report 2025<\/a><\/p>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n<div class=\"core-paragraph-block\">\n<p>Radial zamienia <strong>logistyk\u0119 zwrotn\u0105<\/strong> w przewag\u0119 konkurencyjn\u0105 dzi\u0119ki:<\/p>\n<\/div>\n\n<div class=\"core-list-block\">\n<ul class=\"wp-block-list\">\n<li>usprawnieniu procesu zwrot\u00f3w poprzez lokalne centra obs\u0142ugi,<\/li>\n\n\n\n<li>oferowaniu inteligentnego \u015bledzenia przesy\u0142ek i komunikacji z klientem,<\/li>\n\n\n\n<li>tworzeniu sp\u00f3jnych do\u015bwiadcze\u0144 po zakupie, kt\u00f3re zwi\u0119kszaj\u0105 satysfakcj\u0119 klient\u00f3w.<\/li>\n<\/ul>\n<\/div>\n\n<div class=\"core-paragraph-block\">\n<p>Dzi\u0119ki temu mo\u017cliwe jest obni\u017cenie koszt\u00f3w operacyjnych przy jednoczesnym zwi\u0119kszeniu lojalno\u015bci kupuj\u0105cych.<\/p>\n<\/div>\n\n\n\n<section class=\"featured-insight-block dark\">\n\t<div class=\"featured-insight-block__inner\">\n\t\t\n\t\t\t\n\t\t\t<div class=\"featured-insight-block__image dark\">\n\t\t\t\t<picture>\r\n<source data-image-size=\"featured_insight_small\" srcset=\"https:\/\/www.radial.com\/wp-content\/uploads\/2025\/05\/05\/ecommerce-fulfillment-returns-simplified-1122x748.jpg-390x260.png, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/05\/05\/ecommerce-fulfillment-returns-simplified-1122x748.jpg-780x520.png 2x\" media=\"(max-width: 390px)\" type=\"image\/png\">\r\n<source data-image-size=\"featured_insight_large\" srcset=\"https:\/\/www.radial.com\/wp-content\/uploads\/2025\/05\/05\/ecommerce-fulfillment-returns-simplified-1122x748.jpg-696x464.png\" media=\"(max-width: 1440px)\" type=\"image\/png\">\r\n<source data-image-size=\"featured_insight_huge\" srcset=\"https:\/\/www.radial.com\/wp-content\/uploads\/2025\/05\/05\/ecommerce-fulfillment-returns-simplified-1122x748.jpg-978x652.png\" type=\"image\/png\">\r\n<img decoding=\"async\" alt=\"\" src=\"https:\/\/www.radial.com\/wp-content\/uploads\/2025\/05\/05\/ecommerce-fulfillment-returns-simplified-1122x748.jpg-696x464.png\" loading=\"lazy\">\r\n<\/picture>\t\t\t<\/div>\n\n\t\t\t<div class=\"featured-insight-block__right\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"featured-insight-block__type\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tPost na blogu\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"featured-insight-block__dot dark\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tMay 02, 2025\t\t\t\t\t\t          <\/div>\n\t\t\t\t\n\t\t\t\t<h2 class=\"featured-insight-block__title\"><a href=\"https:\/\/www.radial.com\/pl\/insights\/jak-przeksztalcic-zwroty-w-zrodlo-zyskow\" title=\"Jak przekszta\u0142ci\u0107 zwroty w \u017ar\u00f3d\u0142o zysk\u00f3w?\">Jak przekszta\u0142ci\u0107 zwroty w \u017ar\u00f3d\u0142o zysk\u00f3w?<\/a><\/h2>\n\n\t\t\t\t<div class=\"featured-insight-block__summary\">\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"\" data-start=\"0\" data-end=\"207\">Zarz\u0105dzanie zwrotami to strategiczna szansa na odzyskanie przychod\u00f3w, zwi\u0119kszenie satysfakcji klienta i popraw\u0119 efektywno\u015bci operacyjnej. Zobacz, jak Radial mo\u017ce w tym pom\u00f3c.<\/p>\n<p class=\"\" data-start=\"209\" data-end=\"261\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t<a class=\"link-button featured-insight-block__cta dark\"\n\t\t\t\ttitle=\"Jak przekszta\u0142ci\u0107 zwroty w \u017ar\u00f3d\u0142o zysk\u00f3w?\"\n\t\t\t\thref=\"https:\/\/www.radial.com\/pl\/insights\/jak-przeksztalcic-zwroty-w-zrodlo-zyskow\">\n\t\t\t\t\tDowiedz si\u0119 wi\u0119cej<svg width=\"12\" height=\"8\" viewBox=\"0 0 12 8\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M11.3536 4.35355C11.5488 4.15829 11.5488 3.84171 11.3536 3.64645L8.17157 0.464467C7.97631 0.269205 7.65973 0.269205 7.46447 0.464467C7.2692 0.659729 7.2692 0.976311 7.46447 1.17157L10.2929 4L7.46447 6.82843C7.2692 7.02369 7.2692 7.34027 7.46447 7.53553C7.65973 7.7308 7.97631 7.7308 8.17157 7.53553L11.3536 4.35355ZM-4.37114e-08 4.5L11 4.5L11 3.5L4.37114e-08 3.5L-4.37114e-08 4.5Z\" fill=\"#171F27\"\/>\n<\/svg>\n\t\t\t\t<\/a>\n\n\t\t\t<\/div>\n\n\t\t\t<\/div>\n<\/section>\n\n\n<div class=\"core-heading-block\" data-heading-level=\"2\">\n<h2 class=\"wp-block-heading\">Zr\u00f3wnowa\u017cone dzia\u0142ania maj\u0105 znaczenie<\/h2>\n<\/div>\n\n<div class=\"core-paragraph-block\">\n<p>Twoja strategia logistyki e-commerce jest dzi\u015b jednocze\u015bnie strategi\u0105 zr\u00f3wnowa\u017conego rozwoju. Od opakowa\u0144 po gospodark\u0119 obiegu zamkni\u0119tego \u2013 klienci chc\u0105 kupowa\u0107 od marek, kt\u00f3re ograniczaj\u0105 wp\u0142yw na \u015brodowisko. Radial wspiera cele ESG poprzez:<\/p>\n<\/div>\n\n<div class=\"core-list-block\">\n<ul class=\"wp-block-list\">\n<li>obiekty z certyfikatem BREEAM,<\/li>\n\n\n\n<li>us\u0142ugi fulfillmentu o niskim wp\u0142ywie na \u015brodowisko, kt\u00f3re redukuj\u0105 emisj\u0119,<\/li>\n\n\n\n<li>modele ponownej sprzeda\u017cy i ponownego wykorzystania, wyd\u0142u\u017caj\u0105ce cykl \u017cycia produktu.<\/li>\n<\/ul>\n<\/div>\n\n<div class=\"core-paragraph-block\">\n<p>Zr\u00f3wnowa\u017cony rozw\u00f3j to nie kampania. To spos\u00f3b dzia\u0142ania.<\/p>\n<\/div>\n\n\n\n<div class=\"image\">\n\t\t\t<picture>\r\n<source data-image-size=\"image_block_small\" srcset=\"https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/2-aspect-ratio-47-30-1-564x360.png, https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/2-aspect-ratio-47-30-1-1128x720.png 2x\" media=\"(max-width: 600px)\" type=\"image\/png\">\r\n<source data-image-size=\"image_block_large\" srcset=\"https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/2-aspect-ratio-47-30-1-940x600.png\" type=\"image\/png\">\r\n<img decoding=\"async\" alt=\"\" src=\"https:\/\/www.radial.com\/wp-content\/uploads\/2025\/08\/2-aspect-ratio-47-30-1-940x600.png\">\r\n<\/picture>\t\t\t\t\t<div class=\"image__caption\">\n\t\t\t\t<p>Zr\u00f3wnowa\u017cony rozw\u00f3j nie jest ju\u017c opcj\u0105. Zielona logistyka staje si\u0119 przewag\u0105 konkurencyjn\u0105. \u0179r\u00f3d\u0142o: <a href=\"https:\/\/www.dhl.com\/global-en\/microsites\/ec\/ecommerce-insights\/insights\/reports\/2025-ecommerce-trends-report.html\">DHL eCommerce Trends Report 2025<\/a><\/p>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n<div class=\"core-heading-block\" data-heading-level=\"2\">\n<h2 class=\"wp-block-heading\">Automatyzacja, kt\u00f3ra spe\u0142nia oczekiwania<\/h2>\n<\/div>\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-1024x683.jpg\" alt=\"\" class=\"wp-image-56911 size-full\" srcset=\"https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-1024x683.jpg 1024w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-300x200.jpg 300w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-768x512.jpg 768w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-1536x1024.jpg 1536w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-2048x1365.jpg 2048w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-900x600.jpg 900w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-1800x1200.jpg 1800w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-540x360.jpg 540w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-1080x720.jpg 1080w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-450x300.jpg 450w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-942x628.jpg 942w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-1884x1256.jpg 1884w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-1122x748.jpg 1122w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-345x230.jpg 345w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-690x460.jpg 690w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-600x400.jpg 600w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-1200x800.jpg 1200w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-369x246.jpg 369w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-738x492.jpg 738w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-495x330.jpg 495w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-990x660.jpg 990w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-675x450.jpg 675w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-1350x900.jpg 1350w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-387x258.jpg 387w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-774x516.jpg 774w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-113x75.jpg 113w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-225x150.jpg 225w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-216x144.jpg 216w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-432x288.jpg 432w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-246x164.jpg 246w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-492x328.jpg 492w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-188x125.jpg 188w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-375x250.jpg 375w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-750x500.jpg 750w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-469x313.jpg 469w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-938x625.jpg 938w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-1980x1320.jpg 1980w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-1380x920.jpg 1380w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-342x228.jpg 342w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-684x456.jpg 684w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-978x652.jpg 978w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-1956x1304.jpg 1956w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-696x464.jpg 696w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-1392x928.jpg 1392w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-390x260.jpg 390w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-780x520.jpg 780w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-946x631.jpg 946w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-1892x1261.jpg 1892w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-704x469.jpg 704w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-1408x939.jpg 1408w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-960x640.jpg 960w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-1920x1280.jpg 1920w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-705x470.jpg 705w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-1410x940.jpg 1410w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-1538x1025.jpg 1538w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-633x422.jpg 633w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-1266x844.jpg 1266w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-282x188.jpg 282w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-564x376.jpg 564w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-230x153.jpg 230w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-460x307.jpg 460w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-518x345.jpg 518w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-1036x691.jpg 1036w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-350x233.jpg 350w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-700x467.jpg 700w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-176x117.jpg 176w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-352x235.jpg 352w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-46x31.jpg 46w, https:\/\/www.radial.com\/wp-content\/uploads\/2024\/03\/28\/5028_AMR_Bin_Mover-92x61.jpg 92w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\"><div class=\"core-paragraph-block\">\n<p>Efektywno\u015b\u0107 jest kluczowa, ale nie mo\u017ce odbywa\u0107 si\u0119 kosztem autentyczno\u015bci. Technologia powinna ulepsza\u0107 obs\u0142ug\u0119, a nie j\u0105 zast\u0119powa\u0107. Dlatego Radial \u0142\u0105czy:<\/p>\n<\/div>\n\n<div class=\"core-list-block\">\n<ul class=\"wp-block-list\">\n<li>responsywne zespo\u0142y obs\u0142ugi, kt\u00f3re wnosz\u0105 ludzki element do ca\u0142ego procesu,<\/li>\n\n\n\n<li>automatyzacj\u0119, kt\u00f3ra zwi\u0119ksza szybko\u015b\u0107 i precyzj\u0119,<\/li>\n\n\n\n<li>dane w czasie rzeczywistym wspieraj\u0105ce lepsze decyzje.<\/li>\n<\/ul>\n<\/div><\/div><\/div>\n\n\n<div class=\"core-paragraph-block\">\n<p>Od prognozowania po ostatni etap dostawy &#8211; sprawiamy, \u017ce technologia staje si\u0119 bardziej osobista. Nawet najbardziej zaawansowane operacje fulfillmentowe musz\u0105 odpowiada\u0107 realnym ludzkim oczekiwaniom.<\/p>\n<\/div>\n\n<div class=\"core-heading-block\" data-heading-level=\"2\">\n<h2 class=\"wp-block-heading\">Przewaga w szczytowym sezonie<\/h2>\n<\/div>\n\n<div class=\"core-paragraph-block\">\n<p>Gdy liczba zam\u00f3wie\u0144 gwa\u0142townie ro\u015bnie, to precyzja i elastyczno\u015b\u0107 robi\u0105 najwi\u0119ksz\u0105 r\u00f3\u017cnic\u0119. Sprawne operacje fulfillmentowe opieraj\u0105 si\u0119 nie tylko na dost\u0119pnej przepustowo\u015bci \u2013 wymagaj\u0105 odpowiednich narz\u0119dzi, proces\u00f3w i planowania. Dlatego Radial wspiera marki poprzez:<\/p>\n<\/div>\n\n<div class=\"core-list-block\">\n<ul class=\"wp-block-list\">\n<li>strategie operacyjne stworzone po to, by radzi\u0107 sobie z presj\u0105, a nie tylko j\u0105 przetrwa\u0107,<\/li>\n\n\n\n<li>precyzyjne prognozowanie oparte na danych,<\/li>\n\n\n\n<li>skalowaln\u0105 automatyzacj\u0119, kt\u00f3ra p\u0142ynnie dostosowuje si\u0119 do zmian wolumenu zam\u00f3wie\u0144.<\/li>\n<\/ul>\n<\/div>\n\n<div class=\"core-paragraph-block\">\n<p>Sezon szczytowy mo\u017ce sta\u0107 si\u0119 motorem wzrostu, a nie \u017ar\u00f3d\u0142em ryzyka. Z odpowiednim partnerem fulfillment staje si\u0119 przewag\u0105 konkurencyjn\u0105.<\/p>\n<\/div>\n\n<div class=\"core-heading-block\" data-heading-level=\"2\">\n<h2 class=\"wp-block-heading\">Zaplanujmy Twoj\u0105 strategi\u0119<\/h2>\n<\/div>\n\n<div class=\"core-paragraph-block\">\n<p>Od dostawy po logistyk\u0119 zwrotn\u0105, od zr\u00f3wnowa\u017conego rozwoju po sezony szczytowe \u2013 Radial ju\u017c dzi\u015b realizuje to, czego b\u0119dzie wymaga\u0107 przysz\u0142o\u015b\u0107. Porozmawiajmy o tym, jak mo\u017ce to wygl\u0105da\u0107 w przypadku Twojej marki.<\/p>\n<\/div>\n\n\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":0,"template":"","insight_type":[],"solution":[],"class_list":["post-77304","insight","type-insight","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.radial.com\/pl\/wp-json\/wp\/v2\/insight\/77304","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.radial.com\/pl\/wp-json\/wp\/v2\/insight"}],"about":[{"href":"https:\/\/www.radial.com\/pl\/wp-json\/wp\/v2\/types\/insight"}],"version-history":[{"count":8,"href":"https:\/\/www.radial.com\/pl\/wp-json\/wp\/v2\/insight\/77304\/revisions"}],"predecessor-version":[{"id":77731,"href":"https:\/\/www.radial.com\/pl\/wp-json\/wp\/v2\/insight\/77304\/revisions\/77731"}],"wp:attachment":[{"href":"https:\/\/www.radial.com\/pl\/wp-json\/wp\/v2\/media?parent=77304"}],"wp:term":[{"taxonomy":"insight_type","embeddable":true,"href":"https:\/\/www.radial.com\/pl\/wp-json\/wp\/v2\/insight_type?post=77304"},{"taxonomy":"solution","embeddable":true,"href":"https:\/\/www.radial.com\/pl\/wp-json\/wp\/v2\/solution?post=77304"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}